Taking the Path to Sustainability with the Sustainability Tractor

Sustainability can be a complicated goal to wrap one’s head around, and a useful way to think about it is to consider the classic narrow-front tractor. Designed to maneuver easily on uneven surfaces, the three wheels of the "Sustainability Tractor" represent the Profit, People, and the Planet. If any wheel is given more or less importance than the others, the tractor will be unstable, but if all three wheels are given equal traction, the tractor will be well-balanced and serve its purpose indefinitely - continuing to provide a solid base for our children and of all the children that we, as farmers, feed.

 
 

Each day we’ll highlight another one of the wheels of the tractor and how the Sustainable Sourcing Yield Program from Agrible™ can help you. Check back later this week to learn about how Sustainable Sourcing Yield Bundle helps you effortlessly balance the societal and environmental wheels of the Sustainability Tractor, or follow us on Twitter or Facebook to stay tuned!

Profit

The Profit wheel of the Sustainability Tractor represents business efficiency, productivity, and income. Sustainable economic decisions strategically produce profits while protecting or enhancing shared natural resources.  When you make the decision to apply mid-season nitrogen to take advantage of a favorable growing season instead of potentially wasting time, money, and nitrogen by over-applying before planting, you are giving this wheel of the Sustainability Tractor its due weight. 

Morning Farm Report™ already meets these challenges by helping farms reach their full potential. Morning Farm Report ™ supplies you with tools like Advanced Nutrient Engine which helps you stay aware of your crop’s nutrient needs by providing a complete nitrogen (N) and phosphorus (P) modeling system based on long-term weather forecasts, soils information, and field records. 

Sustainable profits aren’t just about mitigating risk or waste. 

We believe that sustainability is a big opportunity for the grower. 

Now the Morning Farm Report™ Sustainable Sourcing Yield program takes you two steps further and also creates future opportunities with your downstream customers who are looking for sustainability, which can add real value to your operation’s bottom line. We work with you and other growers to identify agricultural processors and food brands who want to buy sustainably grown grain like yours. Then we work with them to find additional value for your grain by providing anonymous aggregated data through the Sustainable Sourcing Yield Program.

If you’d like to have the Sustainable Sourcing Yield Program help you effortlessly balance all three wheels of the Sustainability Tractor by showing grower engagement for downstream buyers, highlighting sustainable practices, demonstrating value, and connecting with ag industry sustainability standards and toolsets, then sign up your acres now!

Each day we’ll highlight another one of the wheels of the tractor and how the Sustainable Sourcing Yield Program from Agrible™ can help you. Check back later this week to learn about how Sustainable Sourcing Yield Bundle helps you effortlessly balance the societal and environmental wheels of the Sustainability Tractor, or follow us on Twitter or Facebook to stay tuned!